The Social 7 - Pilot

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Thanks for tuning into this week’s – and the first ever – Social 7 video cast, where digital communications specialists and socially immersed humanoids Nick Mendoza, Andrea Nowack, and Alex Miller recap 7 of the past week’s top social media and marketing stories on the web.  Below is a summary of the show, as well as links to relevant articles and content.

We’d love to hear your thoughts on our premiere vidcast or stories you’d like us to discuss, either via e-mail, or in the comments section below.  New episodes will be posted online every Monday.  You can subscribe to each episode via e-mail/RSS.  The next Social 7 vidcast is Monday, December 8 due to the Thanksgiving holiday.  Enjoy!

Top 7 Stories

7. Shaq joins Twitter: After discovering a Twitter imposter, Shaq put his foot down… Or opened his computer up.  What did he do?  Registered his own Twitter account, of course.  You can read the full NYTimes article here.  Shaq is now one of many (real) celebrities to join Britney Spears in the tweeting craze.  And, be sure to follow the REAL Shaq on Twitter!

6. MySpace Launches an Application for BlackBerry: MySpace catches up to Facebook and releases their own application for BlackBerry.  But will Facebook soon strike back with an updated version of its own app?

5. Mashable Open Web Awards: It’s that time again… Time to vote for the 2008 Mashable Open Web Awards!  Who’s on your list?

4. Shiba Inu Puppy Cam: With more than 6.9 million total views and more than 4 million viewer hours logged to date, the Shiba Inu Puppy Cam on Ustream is taking the web by storm.  Coverage of the puppy cam can be found here, here and here (to name a few), and you can watch the live puppy stream here.  If you find the puppy cam amusing, you might also want to check out the human cam?

3. Obama on YouTube: Barack Obama takes his weekly presidential address online - is this new or just the latest use of YouTube by a politician?  See his first address here on YouTube.

2. General Motors on YouTube:GM takes its plea for assistance straight to the consumers with a YouTube video about how vital the auto industry is to America.  It received some backlash but certainly seems to have gotten people talking.

1. Motrin Moms Controversy: Motrin certainly didn’t expect the level of controversy generated by their web-ad about carrying your baby.  PRWeek’s account of the campaign is located here, and Paul Gillin provides excellent commentary on what should have been done here; and be sure to check out Alex Miller’s recap here.

Tweet of the Week: The tweet heard round the blogosphere - Jessica Gottlieb’s tweet that started off the MotrinMom’s controversy.

Social Shutterbug of the Week: This just in – Jerry Yang steps down from Yahoo?  Thinking a Microsoft buyout looks pretty good right about now; eh, Jerry?

Disclosure: Ustream is a Zeno Group client.

test Filed under Episodes | Tags: BB, Flickr, GM, Jerry Yang, Mashable, Motrin, MySpace, Obama, Shaq, Twitter, Ustream, Yahoo |